digital strategies. competitive advantage.


  • Automated Vehicles and Moral Ambiguity

    What technology has had the largest effect on society in the last 10 years? Why did it have such an effect? Was its impact positive or negative? And how did our society adapt to challenges of this new technology? These are the questions that RADIOLAB sought to answer in last week’s episode which discussed the implementation of automated vehicles.

  • Cyber/Information Security in the Digital Age

    Threats to enterprise information security are escalating due to a number of factors: increased connectivity with outside vendors; the growing number of network-enabled devices; the increasing number of human/device connections; and the enhanced coordination, sophistication and professionalization of security attacks.

  • The Digital Enterprise and Changing Business Models

    Members of the Americas Chapter of the Roundtable on Digital Strategies convened at Tenaris’ facilities in Houston for a day-long discussion of what it means to be a “digital enterprise,” what are the key elements of becoming one, and the challenges for established companies in making that transformation.


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The Glassmeyer/McNamee Center for Digital Strategies focuses on the enabling role of digital technologies in business strategy and innovation. Our mission is to advance the theory and practice of management in a digital, networked economy and to link practitioners and scholars in ways that build economic value.

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We fulfill our mission by concentrating on the three following areas:

Scholarly Research

Connecting practice with scholarship anchored on IT enabled business strategy and processes.

Executive Dialogue

Convening roundtables focused on the role of the CIO to enable business strategy.

MBA Enrichment

Bringing digital strategies to students through informative forums, exposure to executives, experiential learning, classes and case development.

Our People: A Diverse Group of Amazing Thinkers

  • Core Team VIEW ALL
    Hans Brechbühl

    Executive Director
    Adjunct Professor of Business Administration

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  • Executive Fellows VIEW ALL
    Dave Margulius

    Board Member & Co-founder
    Quizlet, Inc.

    view bio
  • Alumni MBA Fellows VIEW ALL
    Benjamin Stevens T’17

    Project Manager

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  • MBA Fellows VIEW ALL
    Ricardo A.E. Mendonça T’18

    Interests: Smart Cities

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  • MBA Associates VIEW ALL
    Christian Barz T’19

    Interests: Big Data, Digitization of Public Data, Digital and Society/Government Use of Data

    view bio

Digital Excellence Program for Minority Entrepreneurs

To help entrepreneurs and business owners better understand and execute on the full potential of these technologies, Tuck Executive Education collaborates with Google to offer the Digital Excellence Program for Minority Entrepreneurs. In this video, you’ll meet the center faculty director, Alva Taylor and hear from several program participants on the value of this dynamic collaboration.