Digital Business Models

Digital business models refer to leveraging digital technologies to either transform or create new businesses, go-to-market approaches, and/or product and service combinations. This often results in a redefinition or reordering of the value chain and/or approach to the customer, thus altering or offering a new customer value proposition or new monetization path. At the CDS, we seek to understand the nature and type of these changes in model or approach and the role technology plays in enabling them.

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Enhancing Live Events through Digital Customer Engagement

In this Britt Technology Impact Series session, Kurt Schneider, former Harlem Globetrotters CEO and WWE SVP of Marketing discussed the best practices ...

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Digital Customers: The Difference between Genuine Fans & Ticket Buyers

Digital technologies are the platforms we can use to connect with fans, but just as important is the message and brand you create to generate those ge...

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The Importance of Branding and Live Events

Live events are no longer a “2D experience”. Digital technology allows companies and brands to create 3D touchpoints that enhance event experience...

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Social Media & Live Event Brand Risks

Harlem Globetrotters used social media to “allow a new generation to see, access, and fall in love with the brand itself”. Learn how the company e...

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Wicked Hard Decisions in the Era of Customer Centricity

Watch the Britt Technology Impact Series interactive session by former Netflix VP of Product, Gibson Biddle T’91. Gib explores a series of decisions...

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Transforming Evernote in the Era of Customer Centricity with Chris O’Neill, Evernote

Watch the Britt Technology Impact Series lecture by Evernote CEO, Chris O’Neill T01. In this session, Chris shares  with the audience what he’s l...

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Winning in the Age of the Customer with Ted Schadler, Forrester Research

September 13, 2016 Watch the Britt Technology Impact Series lecture given by Ted Schadler, Forrester Research VP and coauthor of The Mobile Mind Shift...

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Mobile Internet in China: Best Practice Recommendations for Entry

Watch MBA Fellow, Zane Zheng T’16, present findings from his MBA Fellows research project on the mobile market in China and how it differs from the ...

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The Digital (R)evolution

This overview shares insights gathered during the Britt Technology Impact Series of 2015-16.  The series focused on the growing diversity and impact of digital business models and their transformative effect on businesses.

 

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Digital Revolution Overview
CXOtalk Michael Krigsman
How Chief Executives Think About Digital Transformation with Michael Krigsman, CXOtalk

Watch the Britt Technology Impact Series discussion between CXOTalk.com founder, Michael Krigsman, and Patrick Wheeler of the Center for Digital Strat...

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How the Blockchain, Internet of Things, and Peer Lending are Transforming Financial Services

The 2015-16 Britt Technology Impact Series explored digital transformation and the evolution and emergence of digital business models. This event foc...

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Now You Can. Should You? Getting Personal Without Alienating Consumers

Watch MBA Fellow, Justin Holzwarth T’16, present findings from his MBA Fellows research project on personalization in sales and marketing. Justin di...

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Bluetooth Low Energy (BLE) Technology

Watch MBA Fellow, Raghav Gupta T’16, present findings from his MBA Fellows research project on Bluetooth Low Energy (BLE) technology. Raghav explore...

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Retailing the Model

Watch the Britt Technology Impact Series panel discussion on changes to retail business models due to digital technologies. Alison Gregg Corcoran T’...

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Moving Past Technology: Design & the Customer Experience

Watch Frog Design Vice President of Technology Strategy, Patrick Kalaher D’91,  discuss the role of design thinking in the age of digital trans...

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Enterprise Systems and the Governance of Integrated Organizations – SAP University Alliances
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Personalized Technology: Data and the Supply Chain Implications

As part of the annual Geirheads Technology Conference hosted by Tuck School’s student-run Technology Club, this Britt Technology Impact Series panel...

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Personalized Technology: Delighting the Customer through Personalization

As part of the annual Geirheads Technology Conference hosted by Tuck School’s student-run Technology Club, this Britt Technology Impact Series panel...

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Personalized Technology: Be Agile or Become Uberized

As part of the annual Geirheads Technology Conference hosted by Tuck School’s student-run Technology Club, this Britt Technology Impact Series panel...

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Personalized Technology: Career Advice from Corporate CIOs

As part of the annual Geirheads Technology Conference hosted by Tuck School’s student-run Technology Club, this Britt Technology Impact Series panel...

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The Age of the Customer with Jeffrey Hammond, Forrester Research

Watch the Britt Technology Impact Series lecture by Forrester Research VP, Jeffrey Hammond. In this discussion, Jeffrey explains why digital technolog...

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