Topic: Customer

What’s the Right Use for Blockchain? Solving a Specific Problem

Patrick Wheeler, Associate Director

The hype around blockchain is immense, both in Silicon Valley and here in Hanover, NH on the campus of the Tuck School of Business. While much of that...

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Springfield Bank’s Mobile Strategy: Using Analytics to Influence the Next Generation

Springfield Bank’s Mobile Strategy: Using Analytics to Influence the Next Generation Ryan Milligan (T’19 and MBA Associate of the Center for D...

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Roger Lynch T’95 Expresses Pathway to Win Back Customers

February 2018

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Tech Bytes
Tech Bytes: February 15

Patrick Wheeler, Assistant Director

Malware Attacks Hits Olympic Games in South Korea This year’s Winter Olympic Games are a spectacle of technology. Earlier this week we reviewed the ...

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Roger Lynch T’96, CDS Alumni Advisor and Pandora CEO, Discusses New Direct Play Selection Feature

December 2017

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Using Data to Create & Maintain the Starbucks Experience

With over 25,000 stores across the globe, Starbucks delivers a unique, yet consistent standard of excellence 85 million times each week. The operation...

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Snap Inc’s Future

 

, Marketing and Research Intern

Snap Inc is the parent company of the Snapchat, a social media image messaging mobile application. Snap Inc went public on the New York Stock Exchange...

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Automated Vehicles and Moral Ambiguity | You Should Listen To This

Oliver J. Engelhart, Marketing and Research Intern

What technology has had the largest effect on society in the last 10 years? Why did it have such an effect? Was its impact positive or negative? And h...

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Center Co-Founder Speaks on Today’s Smartphone Addiction

October 2017

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How HubSpot Uses Automation to Help Humanize Sales and Marketing

Many SMBs grow their businesses by acquiring more customers and diversifying their product and service offerings. Unfortunately, it’s challenging fo...

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Data-Driven Digital Transformation with CEO and Co-Founder of Rocana, Omer Trajman

Omer Trajman is a proponent of total operational visibility as the cornerstone of digital transformation, inspiring CIOs to realize new ways of delive...

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India’s Cashless Economy and Digital Transformation | You Should Listen To This

Oliver Engelhart, Marketing and Research Intern

What would happen to our society if tomorrow, 90% of banknotes were pulled and rendered defunct? What would cause this sudden shift? What new challeng...

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Enhancing Live Events Through Digital Customers Engagement

In this Britt Technology Impact Series session, Kurt Schneider, former Harlem Globetrotters CEO and WWE SVP of Marketing discussed the best practices ...

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McNamee T’82 Tells Us Facebook and Google Thrive off Emotions

September 2017

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Google’s Revamped App Wants to Be Like Facebook | You Should Listen To This

Aditya Srivastava, Marketing and Research Intern

In this episode of Talking Tech by USA Today, Jefferson Graham explores the Google app’s new update. The update brings weather reports and cards at ...

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Center Co-Founder, Roger McNamee regrets investing in Facebook and Google

August 2017

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Legendary Entertainment – Film Making in the Age of Analytics

Legendary Entertainment – Film Making in the Age of Analytics Faculty Director, Alva Taylor teaches two exciting elective courses in the MBA cur...

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Tech Bytes
Tech Bytes: 07.13.2017

Patrick Wheeler, Assistant Director

Daimler Deploys $110 Million Blockchain Trial – The German automaker Daimler AG has deployed a blockchain solution to manage a $110 Million bond wit...

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Recommendations for Enterprises

Business model changes enabled by technology are causing disruption across all sectors of the global economy. Established businesses must recognize th...

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Transforming Into a Software Company

Thinking like a software company can help traditional businesses adapt to the change caused by digital disruption and transform into a leading digital...

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MBA Alum Fellow Spotlight: John Greco T’02

John Greco T'02, Director, Strategy & Corp. Dev., Analog Devices

At CDS, we place great value on our network of friends and colleagues.  Our Alumni MBA Fellows are an important part of the Center and are continuous...

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Tech Bytes
Tech Bytes: 06.21.2017

Patrick Wheeler, Assistant Director

Amazon Purchase of Whole Foods Is Great for Amazon – The acquisition of Whole Foods by Amazon is seen as a huge win for the ecommerce giant. They ge...

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Enhancing Live Events through Digital Customer Engagement

In this Britt Technology Impact Series session, Kurt Schneider, former Harlem Globetrotters CEO and WWE SVP of Marketing discussed the best practices ...

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Digital Customers: The Difference between Genuine Fans & Ticket Buyers

Digital technologies are the platforms we can use to connect with fans, but just as important is the message and brand you create to generate those ge...

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