Topic: Marketing / Sales

Enhancing Live Events through Digital Customer Engagement

In this Britt Technology Impact Series session, Kurt Schneider, former Harlem Globetrotters CEO and WWE SVP of Marketing discussed the best practices ...

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Digital Customers: The Difference between Genuine Fans & Ticket Buyers

Digital technologies are the platforms we can use to connect with fans, but just as important is the message and brand you create to generate those ge...

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The Importance of Branding and Live Events

Live events are no longer a “2D experience”. Digital technology allows companies and brands to create 3D touchpoints that enhance event experience...

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Social Media & Live Event Brand Risks

Harlem Globetrotters used social media to “allow a new generation to see, access, and fall in love with the brand itself”. Learn how the company e...

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Digital Revolution Overview
The Digital (R)Evolution: Transforming Business Models

The 2015-16 Britt Technology Impact Series (BTIS) explored the challenges and opportunities driven by digital technologies in a series focused on the ...

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Tech Bytes
Tech Bytes: 05.03.2017

Patrick Wheeler, Assistant Director

AI and Automation Are Coming for White Collar Workers, Too – The traditional focus on technology eating jobs has been one of blue collar workers lo...

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United Airlines Epically Underestimates the Impact of Digital Technologies on Its Business

Patrick Wheeler, Assistant Director

Unless you have been out of the country, you know it’s been a bad few weeks for United Airlines. Both the blocking juvenile passengers for wearing l...

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Enhancing Live Events through Digital Customer Engagement

Join the CDS for a fireside chat with former Harlem Globetrotters CEO and WWE SVP of Marketing, Kurt Schneider D’87. Kurt now consults to live enter...

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Hacking The iPhone For Fun, Profit, And Maybe Espionage | You Should Listen To This

Ross Dutille, Program Coordinator

The ever-popular podcast, Planet Money, dives into the world of secret backdoors into different technologies – specifically the apple mobile operati...

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Digital Excellence: Marvel Marketers

Maneeza Aminy, CEO, Marvel Marketers

Tuck School’s Center for Digital Strategies takes part in several Executive Education programs offered throughout the year, and in a number of l...

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Tech Bytes
Tech Bytes: 03.23.2017

Patrick Wheeler, Program Manager

Facebook Moving Past Infrastructure Gatekeepers – It’s no secret that Facebook and other tech companies focused on content are limited by ISPs and...

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Warby Parker: Dave Gilboa & Neil Blumenthal | You Should Listen to This

Ross Dutille, Program Coordinator

While in business school, the co-founders of Warby Parker discovered a new business idea – through the misfortune of one, and the expertise of anoth...

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