The Monetization of Mobile Content
Lars Albright, T’05
VP Business Development
Lars Albright, T’05, VP, Business Development and a founding partner of Quattro Wireless, and Justin Denison, VP, Strategy and Market Intelligence, Samsung Telecommunications America, conducted an enlightening discussion about the challenges related to delivering mobile content. They discussed trends and the most promising business models for providing dynamic content to consumers on the go.
Lars Albright: SVP, Business Development & Founding Partner, Quattro
At Quattro Lars leads Business Development, Publisher Sales and Account Management. Prior to joining Quattro as a member of the founding team, Lars’ previous positions include Vice President of Media Account Management & Business Development at m-Qube (acquired by VeriSign in 2006). During his time at m-Qube/VeriSign, Lars focused on helping leading media companies create and implement successful mobile content initiatives. While at m-Qube/Verisign Lars worked with clients such as, CBS, Viacom, Fox Entertainment and the National Basketball Association among others. Prior to m-Qube, Lars was co-founder and Vice President of Business Development of a venture-backed San Francisco-based digital media software company. In addition, Lars worked as a financial analyst in investment banking at Montgomery Securities and for private equity firm Seaver Kent & Company (affiliate fund of Texas Pacific Group). Lars received a Bachelor’s degree from Harvard College and an MBA from The Tuck School of Business at Dartmouth.
Justin Denison, Vice President, Strategy and Market Intelligence, Samsung Telecommunications America
Justin Denison is Vice President of Strategy for Samsung Telecommunications America where he is responsible for Strategy Planning and Market Intelligence for the U.S. market. With over 12 years of combined experience at Samsung, Nokia, Texas Instruments and Motorola, Justin has contributed to the evolution of the wireless industry while holding roles in engineering, marketing, business development and strategy.Prior to joining Samsung, Justin held the position of Head of Strategy for Nokia, North America. While at Texas Instruments, Justin led business development for the Texas Instruments OMAP processor line in Asia. In addition, Justin spent 8 years at Motorola in a variety of staff and management positions including Hardware Systems Design, Technical Marketing and Product Management. Justin holds a B.S. Electrical and Computer Engineering from Rice University, M.S. Electrical and Computer Engineering from the University of Texas and an M.B.A. from Kellogg School of Management, Northwestern University.