How should gaming companies approach the marketing, development, and release of their mobile games? In such a competitive environment, test audiences,...watch
Digital business models refer to leveraging digital technologies to either transform or create new businesses, go-to-market approaches, and/or product and service combinations. This often results in a redefinition or reordering of the value chain and/or approach to the customer, thus altering or offering a new customer value proposition or new monetization path. At the CDS, we seek to understand the nature and type of these changes in model or approach and the role technology plays in enabling them.
In this fireside chat, moderated by Tuck Professor Lauren Grewal, HubSpot Co-Founder and CEO, Brian Halligan, shares his views on the company’s grow...watch
CleanEnergyBlockchainNetwork Co-founder and VP, Frank Curran, discusses how the organization serves electricity users, utilities and ISOs by creating ...watch
Tuck alumnus, Stern NYU Professor, and Automotive Industry Director for Google, Kyle Keogh discusses the future of the auto sector and the impact emer...watch
Drift VP of Operations, Will Collins T’16, talks about chatbots and the impact of conversational marketing on business. Conversational marketing is ...watch
Drift VP of Operations, Will Collins T’16, explains chatbots and the impact of conversational marketing in B2B.
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Watch the Britt Technology Impact Series interactive session by former Netflix VP of Product, Gibson Biddle T’91. Gib explores a series of decisions...watch
Watch the Britt Technology Impact Series lecture by Evernote CEO, Chris O’Neill T01. In this session, Chris shares with the audience what he’s l...watch
September 13, 2016 Watch the Britt Technology Impact Series lecture given by Ted Schadler, Forrester Research VP and coauthor of The Mobile Mind Shift...watch
Watch the Britt Technology Impact Series discussion between CXOTalk.com founder, Michael Krigsman, and Patrick Wheeler of the Center for Digital Strat...watch
The 2015-16 Britt Technology Impact Series explored digital transformation and the evolution and emergence of digital business models. This event foc...watch
Watch MBA Fellow, Justin Holzwarth T’16, present findings from his MBA Fellows research project on personalization in sales and marketing. Justin di...watch
Watch Frog Design Vice President of Technology Strategy, Patrick Kalaher D’91, discuss the role of design thinking in the age of digital trans...watch