Digital Transformation Archives

Enterprise Transformation

Enterprise transformation refers to the structural, cultural and behavioral changes brought on by the injection of digital technologies into all parts of the enterprise. The change to the organizational structure and to the culture inside enterprises has an impact throughout the organization at all levels. Changes include how decisions are made and what skills and talent are needed in this environment, with an emphasis on collaborative leadership, agility and faster decision-making. Nowhere is this truer than in enterprise IT. At the CDS, we focus on understanding how organizations make the transition from an analog enterprise to a digital one.

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The Future of Product Marketing

The world of B2B product marketing continues to accelerate at a breakneck pace. It can be hard to keep up with everything. All of this change caused C...

Pardon the Interruption: What Can You Do About Email?

Digital productivity tools, such as email, are meant to make us more productive. But as we collectively drowned in email, Slack messages, and a sea of...

Digital Therapeutics: The Future of Digital Health Tools and Virtual Care

Digital therapeutics (DTx) are an increasingly attractive field from a patient, provider, and investor perspective. Utilization of virtual care and di...

100x: Unlocking Organizational Speed with Mars, Inc. Chief Digital Officer, Sandeep Dadlani

The Center for Digital Strategies and the Tech Club hosted Sandeep Dadlani, Chief Digital Officer for Mars, Inc (home of iconic CPG brands like Snicke...

The Digital Innovation Lab: Key Decisions and Best Practices for Success

When does it make sense to create an innovation lab within an organization? And is it better to create the lab in or near the corporate headquarters o...

Driving Innovation: Strategies for the Autonomous Vehicle Sector

While autonomous vehicles may still be in their infancy, it is nevertheless an industry rife with competition. With so many deep-pocked players, what ...

Online Only No More: The Venture-Fueled Resurgence of Stores

For digitally native brands, what factors motivate their decision to open brick-and-mortar locations? Join CDS MBA Fellow Emily Fox T’20 as she ...

Authentic Marketing: Strategically Connecting with Today’s Customer Amid a Crisis

What does it mean to be an authentic marketer? In a time where every company seems to have a splashy collection of some variation of “Mission, Visio...

Self-driving Cars and the Future of the Auto Sector

Britt Technology Impact Series Video

Tuck alumnus, Stern NYU Professor, and Automotive Industry Director for Google, Kyle Keogh T'99, discusses the future of the auto sector and the impact emerging technologies and self-driving cars are likely to have on the way we physically move around our world.

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Creating a Non-Profit’s Digital Roadmap

How can non-profit organizations undertake a successful digital transformation? Many non-profit leaders find the undertaking of large-scale digital tr...

Building A Digital Toolkit for Legacy Retailers with Stephanie Yera T’18

How should legacy retailers compete in the Age of Amazon? What capabilities should they prioritize to not only survive, but also to thrive when compet...

People Analytics: Talent Management in the Age of Data

Digital technologies are disrupting every sector of the economy and redefining whole industries. The need for finding and retaining critical talent ha...

Data: Superpower or Kryptonite?

Former Yahoo! And Indiegogo data guru, and current Senior Director of Data & Analytics at Upwork, Whitney Armstrong T’00 talks about data and de...

Enabling Data-Driven Decision-Making in the Enterprise

Chris Clark, SVP & CIO at Levis Strauss & Co, Dickie Oliver, SVP & CIO at ARC, and Keith Sturgill VP & CIO at Eastman Chemical talk a...

How MuleSoft Connects the World’s Applications, Data, and Devices

As businesses become more complex, so do their software applications, systems, and hardware. Connecting disparate IT systems is incredibly difficult. ...

How HubSpot Uses Automation to Help Humanize Sales and Marketing

Many SMBs grow their businesses by acquiring more customers and diversifying their product and service offerings. Unfortunately, it’s challenging fo...

The Future of Enterprise Cloud with Yuri Maruyama T’17

Watch MBA Fellow, Yuri Maruyama T’17, present her research on Enterprise Cloud solutions, including hybrid clouds, private clouds, and public cl...

Digital Customer Experience at Fidelity Investments

Amanda Lynch Hegge T’10, spoke as a part of the CDS’s Britt Technology Impact Series focused on the digital customer. In this talk, she to...

Wicked Hard Decisions in the Era of Customer Centricity

Watch the Britt Technology Impact Series interactive session by former Netflix VP of Product, Gibson Biddle T’91. Gib explores a series of decisions...

Transforming Evernote in the Era of Customer Centricity with Chris O’Neill, Evernote

Watch the Britt Technology Impact Series lecture by Evernote CEO, Chris O’Neill T01. In this session, Chris shares with the audience what he’s l...

Winning in the Age of the Customer with Ted Schadler, Forrester Research

September 13, 2016 Watch the Britt Technology Impact Series lecture given by Ted Schadler, Forrester Research VP and coauthor of The Mobile Mind Shift...

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