Brand Marketing for Mobile Games
The mobile gaming industry generated an estimated $77.2B of revenue in 2020, and is estimated to surpass the $100B mark by 2023. Interest in mobile g...
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Technology innovation refers to the use of technology in new products and services, and the process of the innovation. Technology innovation also commonly necessitates adoption of new methodologies by the user, consumer, or employee. At the CDS, we aim to understand both new innovations enabled by technology and new methods used to drive innovation.
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The mobile gaming industry generated an estimated $77.2B of revenue in 2020, and is estimated to surpass the $100B mark by 2023. Interest in mobile g...
moreDigital therapeutics (DTx) are an increasingly attractive field from a patient, provider, and investor perspective. Utilization of virtual care and di...
moreWhen does it make sense to create an innovation lab within an organization? And is it better to create the lab in or near the corporate headquarters o...
moreWhat are deepfakes? What can companies and their leadership teams do to prepare themselves for a future where deepfake technology is so accessible and...
moreThe mobile game industry is currently worth $68.5B, and many of the largest gaming companies are investing heavily in the space. Many of these larger ...
moreChatbots in Enterprise System Management CDS MBA Fellow, Mike Hanley T’19, provides an overview of chatbot technology and explains how they can be u...
moreAs the focus on cloud computing continues to grow, it’s important to understand that for certain use-cases, cloud infrastructure is not ideal. ...
moreWhen to Venture into Corporate Venture Corporate Venture Capital (CVC) reached all-time highs in 2018. CVCs participated in $53B of funding across n...
moreMBA Fellow, Mike Hanley T’19, provides an overview of chatbot technology and explains how they can be used by SaaS companies to provide superior products and service.
Watch the VideoEMPLOYING CONSUMER IT IN OPERATIONS: WILL IPADS SAVE MONEY, INCREASE EFFICIENCY, AND RAISE USER SATISFACTION? In 2012, the Swiss Federal Railway (SBB)...
moreA new generation of mobile IT is driving new thinking and innovation in most areas of organizations and is challenging corporate IT. From a “comput...
moreThe Britt Technology Impact Series, offered by the Center for Digital Strategies, focused on cloud computing for the 2011-12 academic year because th...
moreCIOs gathered to discuss the major information technology trends of the next decade, the impact of these trends on organizations and operations, the ...
moreEmulating the methods used to transform production quality could clean up the Internet and might even pay for itself. More ›
moreIn this roundtable of the Americas Chapter, participants discussed how companies can maximize the chance that their new product and business launches ...
moreThe world’s love affair with mobile devices and services is growing at an incredible pace. Although experts have been predicting a mobile revoluti...
moreEvery second two new blogs are created, seven PCs are sold, 2.2 million emails are sent, 520 links are clicked, 1,157 videos are viewed on YouTube, 31...
moreScarcely five years at the helm of Southwest Airlines, CEO Gary Kelly was navigating the high-flying airline through the downturn of 2009. By focusing...
moreFor almost two centuries, Steinway & Sons set the standard for excellence in piano manufacture. This case articulates the Steinway definition of q...
moreNolej focuses on providing dynamic websites, brand identities, and unique interactive demos primarily for clients targeting a young adult, urban, hip ...
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