Tech 101 Learning Series: Digital Business Models

Join the Center for Digital Strategies as we translate foundational technology concepts into easy-to-understand language. Tech 101s are not just a lecture- they are casual and collaborative learning sessions. Come share your insights and questions with fellow MBA students, and build a supportive network of tech enthusiasts.

Bring your lunch and your questions!

This session focuses on Digital Business Models, with emphasis on:

• What are common digital business models, including SaaS, marketplaces, freemium, etc.?
• What makes these business models different?
• Why would companies move to a new business model?
• How should business leaders think about digital business models?
• What are some examples of digital business models used by familiar companies?
• What metrics are important for measuring the health of digital businesses?