digital strategies. competitive advantage.


  • Virtual Reality Opportunities in the World of Live Sports with Dan Brugal T'18

    Is VR programming the answer to declining television ratings for live sporting events? MBA Fellow, Daniel Brugal T’18 tackled that question in his look at VR opportunities for major sports leagues in his MBA Fellows research presentation. Watch Dan discuss the findings in this short video presenting findings.

  • Babylon Video: Product Design and Expansion in the Online Video Industry

    Jeff Maker looked at his calendar on his phone as he ride-shared to work. Maker had just been hired as a Senior Product Manager for Babylon, a video streaming network that focused on highly curated international, art house, indie films, and live and recorded streaming of music concerts.


  • Future of Encryption in the Quantum Computing Age with Vrashank Jain T’18

    Should companies be reliant on encryption to protect data and worry about quantum computing breaking that encryption? That was the question asked by MBA Fellow, Vrashank Jain T’18 in his research project. Watch Vrashank present his research findings and learn whether you should be concerned by quantum computing rendering your encryption protocols defenseless.

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The Glassmeyer/McNamee Center for Digital Strategies focuses on the enabling role of digital technologies in business strategy and innovation. Our mission is to advance the theory and practice of management in a digital, networked economy and to link practitioners and scholars in ways that build economic value.

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We fulfill our mission by concentrating on the three following areas:

Scholarly Research

Connecting practice with scholarship anchored on IT enabled business strategy and processes.

Executive Dialogue

Convening roundtables focused on the role of the CIO to enable business strategy.

MBA Enrichment

Bringing digital strategies to students through informative forums, exposure to executives, experiential learning, classes and case development.

Our People: A Diverse Group of Amazing Thinkers

  • Core Team VIEW ALL
    Salvador Alvarado Linares

    Marketing & Research Intern

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  • Alumni MBA Fellows VIEW ALL
    Monique Alves T’17

    Consumer Device Marketing

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  • MBA Fellows VIEW ALL
    Alex Pandrangi T’19

    Interests: AI & Machine Learning, Cloud Computing, Entrepreneurial Tech, IoT

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  • MBA Associates VIEW ALL
    Saumya Sharma T’20

    Interests: Digital Transformation, Content Marketing

    view bio