EMPLOYING CONSUMER IT IN OPERATIONS: WILL IPADS SAVE MONEY, INCREASE EFFICIENCY, AND RAISE USER SATISFACTION? In 2012, the Swiss Federal Railway (SBB)...
Blair LaCorte T90 glanced out the window as his Virgin American flight approached San Francisco International Airport, and thought about the challeng...
Scarcely five years at the helm of Southwest Airlines, CEO Gary Kelly was navigating the high-flying airline through the downturn of 2009. By focusing...