Topic: Customer

Introducing the T’26 Center for Digital Strategies Fellows Projects

Posted by Patrick Wheeler

Tuck students are exploring AI, innovation, and the future of work Each year, the CDS Fellows tackle ambitious, self-directed projects that sit at the...

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Food Traceability: A Framework for Transparency through Company Values and Technology

By Mariana Candela, T’24 CDS Fellow This paper investigates the critical role of traceability in transforming the food industry, emphasizing its imp...

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Fireside Chat: David Sobie T’04, VP of Happy Returns, PayPal

The Center for Digital Strategies welcomes alumni fellow, David Sobie T’04, VP of Happy Returns at PayPal. David is the co-founder and former CEO of...

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Fireside Chat with David Sobie T’04, VP of Happy Returns, PayPal

March 28, 2023 The Center for Digital Strategies welcomed alumni fellow David Sobie T’04, VP of Happy Returns at PayPal, back to campus for a fascin...

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Brand Marketing for Mobile Games

The mobile gaming industry generated an estimated $77.2B of revenue in 2020, and is estimated to surpass the $100B mark by 2023. Interest in mobile g...

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Fireside Chat with BetMGM COO Ryan Spoon

The Center for Digital Strategies at the Tuck School of Business hosted BetMGM Chief Operating Officer Ryan Spoon for a Fireside Chat on Thursday, Apr...

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Digital Therapeutics: The Future of Digital Health Tools and Virtual Care

Digital therapeutics (DTx) are an increasingly attractive field from a patient, provider, and investor perspective. Utilization of virtual care and di...

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100x: Unlocking Organizational Speed with Mars, Inc. Chief Digital Officer, Sandeep Dadlani

The Center for Digital Strategies and the Tech Club hosted Sandeep Dadlani, Chief Digital Officer for Mars, Inc (home of iconic CPG brands like Snicke...

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Fireside chat with BetMGM COO, Ryan Spoon

Join the Center for Digital Strategies on Thursday, April 8, from 12pm – 1pm ET as we welcome BetMGM Chief Operating Officer Ryan Spoon for a Fi...

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Growth, Strategic Partnerships, and Social Media with ByteDance

On Monday, February 22, 2021, the Center for Digital Strategies at the Tuck School of Business at Dartmouth hosted a discussion of digital partnership...

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Digital Drop-in: Ashley Martin-Golis T’08, Director of Product Marketing Management, PayPal

Ashley Martin-Golis T’08 Director of Product Marketing Management PayPal Join the CDS on May 4, 2021, as we welcome back CDS Alumna Fellow Ashle...

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100x: Unlocking Organizational Speed with Mars, Inc. Chief Digital Officer, Sandeep Dadlani

100x: Unlocking Organizational Speed with Mars, Inc. Chief Digital Officer, Sandeep Dadlani The Center for Digital Strategies and the Tech Club are ex...

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Digital Drop-in: Shashank Munjal T’17, Principal Product Manager, OfferUp

Shashank Munjal T’17 Principal Product Manager Offer Up We are thrilled to be joined by CDS Alumni Fellow Shashank Munjal T’17, Principal ...

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Digital Drop-in: Kaia Crowe T’16, Director of Product Marketing, WeTransfer

Kaia Crowe T’16 Director of Product Marketing WeTransfer The CDS is excited to welcome Kaia Crowe T’16, Director of Product Marketing at WeTra...

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The Pandemic as a Catalyst: Rapid Transformation for Future Success in Media and Healthcare

Keri Arslancan T'21 & Arleen Chien T'21

On October 23, 2020, the Center for Digital Strategies (CDS) and Center for Health Care (CHC) hosted a pilot “Digital Safari,” bringing together C...

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Digital Drop-In: Rob Wilson T’16, Principal Technical Product Manager, Amazon Web Services

Rob Wilson T’16 Principal Technical Product Manager Amazon Web Services Rob is a Product Manager working for Amazon S3. He works closely with cu...

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Retrospective: Fireside Chat with Niraj Shah, CEO of Wayfair

Sarthak Vaish T'21

On October 8, the Center for Digital Strategies hosted Wayfair co-founder and CEO Niraj Shah for a fireside chat with the center’s Faculty Direc...

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Uber, Lyft Face Serious Challenges to Their Business Models

Patrick Wheeler, Joe McDonald

We started this week’s conversation with the following prompt: “The City of Seattle recently announced it would require Uber and Lyft to pay the d...

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The Digital Innovation Lab: Key Decisions and Best Practices for Success

When does it make sense to create an innovation lab within an organization? And is it better to create the lab in or near the corporate headquarters o...

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The Digital Innovation Lab: Key Decisions and Best Practices for Success

When does it make sense to create an innovation lab within an organization? And is it better to create the lab in or near the corporate headquarters o...

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Driving Innovation: Strategies for the Autonomous Vehicle Sector

The autonomous vehicle industry is marching, slowly but inexorably, towards a world in which cars may no longer need humans behind the steering wheel....

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Driving Innovation: Strategies for the Autonomous Vehicle Sector

While autonomous vehicles may still be in their infancy, it is nevertheless an industry rife with competition. With so many deep-pocked players, what ...

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Online Only No More: The Venture-Fueled Resurgence of Stores

For digitally native brands, what factors motivate their decision to open brick-and-mortar locations? Join CDS MBA Fellow Emily Fox T’20 as she ...

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Authentic Marketing: Strategically Connecting with Today’s Customer Amid a Crisis

What does it mean to be an authentic marketer? In a time where every company seems to have a splashy collection of some variation of “Mission, Visio...

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Focusing on Trust When Driving Innovation and Growing Intrapreneurship

How should a company drive innovation around new technology in a way that enhances the business while continuing to build trust with its core business...

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Product Led Growth & The New SAAS Buying Committee

Alex Becker

How do you evaluate enterprise software? A free trial? A sales demo? A Request For Proposal (RFP)? A recommendation?  The answer increasingly depends...

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Experiential Learning: Ben & Jerry’s

In conjunction with the Center for Business, Government, and Society, the Center for Digital Strategies will take a small group of students to the Ben...

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On the Ground in China: Witnessing Digital Transformation at a Global Scale

Patrick Wheeler, Joe McDonald

In the last decade, it has become increasingly clear that the Bay Area has new competition for tech dominance. We’re not talking about Seattle, New ...

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Elevating Privacy as a Fundamental Human Right with Julie Brill of Microsoft

Microsoft Corporate VP, Deputy General Counsel of Global Privacy and Regulatory Affairs, and Chief Privacy Officer Julie Brill joins Tuck School of Bu...

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CDS Brings MBA Programming to Alumni at Reunion Weekend 2019

Patrick Wheeler

Panel Examines Managing Trust in the Digital Age The Center for Digital Strategies has delivered rich learning programming for MBA students for nearly...

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Fireside Chat: Elevating Privacy as a Fundamental Human Right at Microsoft

Julie Brill Corporate Vice President, Deputy General Counsel of Global Privacy and Regulatory Affairs, and Chief Privacy Officer  Microsoft Corporati...

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Figuring Out Freemium: How B2B SaaS CEOs Should Assess the Freemium Opportunity

Software-as-a-service (SaaS) product adoption has exploded over the past 10 years, with the average business spending $343K on SaaS products in 201...

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Pillars of Trust: Methods for Managers to Avoid Losing Trust in the Digital Age

In today’s business environment, breaches of trust are questions of when, not if. Every business model and each business decision contain some ri...

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Combatting Algorithmic Bias in Recruiting

Presentation by CDS MBA Fellow, Heidi Fisher T’19, examines the causes of algorithmic bias and offers a framework for managing issues related to...

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Voice Technology in Healthcare

Presentation by CDS MBA Fellow, Jenna Romeo T’19, delivers a roadmap outline how large tech companies can and should develop voice tech user int...

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Making the Transition to Freemium

How should B2B SaaS companies assess the viability of freemium business model development at their company? CDS MBA Fellow, Ryan Milligan T’19, help...

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Field Speaker Series: Product Management and Development at Drift

The Center for Digital Strategies will travel to Boston, MA to visit the Drift headquarters and learn about its approach to product management and dev...

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The Rise of Data Analytics in the Startup World

Sarah Igoe, M.D. T’19

Five Experts Share Insights from the Front Lines   The Science of Startups: Embracing Big Data in Entrepreneurship Research Stakeholder/Expert: A...

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CEO Fireside Chat: The Future of Communications & Media

Join the Center for Digital Strategies in welcoming the Chairman and CEO of Charter Communications, Thomas Rutledge for a fireside chat. As CEO, Tom l...

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MBA Fellows Research Project Presentations

Each year, center MBA Fellows complete independent research projects with the assistance of the center team and alumni network. Projects result in wri...

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Student Roundtable Discussion with Yancey Spruill T’97

Yancey Spruill Former COO/CFO SendGrid The Center for Digital Strategies welcomes former SendGrid COO and CFO, Yancey Spruill T’97 back to Hanov...

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The End of Software with Drift Co-founder and CEO, David Cancel

Are we nearing “The end of software?” Drift Co-Founder and CEO, David Cancel, thinks that might just be the case. In this fireside chat, m...

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Student Discussion of Center Digital Deep Dive Trip to China

The Center for Digital Strategies traveled to Shanghai and Hangzhou, China in December of 2018 to immerse students in the Chinese tech scene and learn...

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Digital Deep Dive: Center for Digital Strategies Visits China

Alison Dieringer, Yinong Ding, Alex Pandrangi, Patrick Wheeler

In our first meeting as second year CDS MBA Fellows this past fall, we crowdsourced a list of “must know” technology companies: Ping An, an insura...

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The Future of HubSpot: A Discussion with Co-Founder and CEO, Brian Halligan

In this fireside chat, moderated by Tuck Professor Lauren Grewal, HubSpot Co-Founder and CEO, Brian Halligan, shares his views on the company’s grow...

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Digital Transformation at Ecolab: Nalco Water’s Use of Algorithms to Drive Sustainability and Lower Costs

Julie Lindley VP Marketing Nalco Water, an Ecolab Company Digital technology is revolutionizing the benefits we can provide to our customers. At Nalco...

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Chatbots and the Strategic Value of Conversational Marketing

Drift VP of Operations, Will Collins T’16, talks about chatbots and the impact of conversational marketing on business. Conversational marketing is ...

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Fireside Chat: Brian Halligan, Co-founder and CEO of HubSpot

Brian Halligan Co-Founder and CEO HubSpot HubSpot Co-founder and CEO, Brian Halligan, will be on campus to visit Geoff Parker’s Platforms class on M...

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McNamee Praises Apple for Privacy Policies

September 2018

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Chatbots and the Strategic Value of Conversational Marketing

Will Collins T’16 VP of Operations Drift Join the Drift VP of Operations, Will Collins T’16, for a discussion about chatbots and the impact of...

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Alumni Advisor, Lynch T’95 Announces Pandora/T-Mobile Partnership

August 2018

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Roger Lynch, Pandora CEO, Explains the Future of Its Free Streaming Service

July 2018

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Autonomous Vehicle and its Value Creation to User Experience with Robin Hwang T’18

The promise of autonomous vehicles is immense and the race to build the dominant platform is in full swing in Silicon Vally and around the globe. Howe...

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Reaching the Next Billion: Emerging Markets with Sravya Yeleswarapu T’18

Emerging markets offer companies new customers and opportunities for growth, but how should companies enter emerging markets? MBA Fellow, Sravya Yeles...

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Augmented Reality: The Savior or Slayer of Retail with Meghan Lynch T’18

Much has been written ab out the ‘Retail Apocalypse” and how best to survive as a brick and mortar store in the Age of Amazon. One solutio...

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Building A Digital Toolkit for Legacy Retailers with Stephanie Yera T’18

How should legacy retailers compete in the Age of Amazon? What capabilities should they prioritize to not only survive, but also to thrive when compet...

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A Toolkit for Legacy Retailers to Optimize Their Digital Shopper Engagement

Stephanie Yera T’18, MBA Fellow with the CDS, conducted research designed to help legacy retailers understand the threat from e-commerce players...

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Autonomous Vehicle and its Value Creation to User Experience

Robin Hwang T’18, MBA Fellow with the CDS, conducted research evaluating adoption of autonomous vehicles and what user experiences are likely to...

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What’s the Right Use for Blockchain? Solving a Specific Problem

Patrick Wheeler, Associate Director

The hype around blockchain is immense, both in Silicon Valley and here in Hanover, NH on the campus of the Tuck School of Business. While much of that...

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Springfield Bank’s Mobile Strategy: Using Analytics to Influence the Next Generation

Springfield Bank’s Mobile Strategy: Using Analytics to Influence the Next Generation Ryan Milligan (T’19 and MBA Associate of the Center for D...

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Roger Lynch T’95 Expresses Pathway to Win Back Customers

February 2018

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Tech Bytes
Tech Bytes: February 15

Patrick Wheeler, Assistant Director

Malware Attacks Hits Olympic Games in South Korea This year’s Winter Olympic Games are a spectacle of technology. Earlier this week we reviewed the ...

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Roger Lynch T’96, CDS Alumni Advisor and Pandora CEO, Discusses New Direct Play Selection Feature

December 2017

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Snap Inc’s Future

 

, Marketing and Research Intern

Snap Inc is the parent company of the Snapchat, a social media image messaging mobile application. Snap Inc went public on the New York Stock Exchange...

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Center Co-Founder Speaks on Today’s Smartphone Addiction

October 2017

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How HubSpot Uses Automation to Help Humanize Sales and Marketing

Many SMBs grow their businesses by acquiring more customers and diversifying their product and service offerings. Unfortunately, it’s challenging fo...

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McNamee T’82 Tells Us Facebook and Google Thrive off Emotions

September 2017

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Center Co-Founder, Roger McNamee regrets investing in Facebook and Google

August 2017

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Legendary Entertainment – Film Making in the Age of Analytics

Legendary Entertainment – Film Making in the Age of Analytics Faculty Director, Alva Taylor teaches two exciting elective courses in the MBA cur...

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Tech Bytes
Tech Bytes: 07.13.2017

Patrick Wheeler, Assistant Director

Daimler Deploys $110 Million Blockchain Trial – The German automaker Daimler AG has deployed a blockchain solution to manage a $110 Million bond wit...

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Recommendations for Enterprises

Business model changes enabled by technology are causing disruption across all sectors of the global economy. Established businesses must recognize th...

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Transforming Into a Software Company

Thinking like a software company can help traditional businesses adapt to the change caused by digital disruption and transform into a leading digital...

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MBA Alum Fellow Spotlight: John Greco T’02

John Greco T'02, Director, Strategy & Corp. Dev., Analog Devices

At CDS, we place great value on our network of friends and colleagues.  Our Alumni MBA Fellows are an important part of the Center and are continuous...

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Tech Bytes
Tech Bytes: 06.21.2017

Patrick Wheeler, Assistant Director

Amazon Purchase of Whole Foods Is Great for Amazon – The acquisition of Whole Foods by Amazon is seen as a huge win for the ecommerce giant. They ge...

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Enhancing Live Events through Digital Customer Engagement

In this Britt Technology Impact Series session, Kurt Schneider, former Harlem Globetrotters CEO and WWE SVP of Marketing discussed the best practices ...

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Digital Customers: The Difference between Genuine Fans & Ticket Buyers

Digital technologies are the platforms we can use to connect with fans, but just as important is the message and brand you create to generate those ge...

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The Importance of Branding and Live Events

Live events are no longer a “2D experience”. Digital technology allows companies and brands to create 3D touchpoints that enhance event experience...

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Social Media & Live Event Brand Risks

Harlem Globetrotters used social media to “allow a new generation to see, access, and fall in love with the brand itself”. Learn how the company e...

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Digital Revolution Overview
The Digital (R)Evolution: Transforming Business Models

The 2015-16 Britt Technology Impact Series (BTIS) explored the challenges and opportunities driven by digital technologies in a series focused on the ...

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Phones and Social Media Turn Consumers into Whistleblowers

Associated Press News / April 2017

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What the Uber Profile by the NY Times Says About Penalties in a Digital Economy

Patrick Wheeler, Assistant Director

The New York Times has an in-depth profile of Uber CEO, Travis Kalanick out that poses the question of when Uber will face repercussions for its well-...

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United Airlines Epically Underestimates the Impact of Digital Technologies on Its Business

Patrick Wheeler, Assistant Director

Unless you have been out of the country, you know it’s been a bad few weeks for United Airlines. Both the blocking juvenile passengers for wearing l...

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The Next Big Thing: FinTech and Marketplace Lending

Join the Center for Digital Strategies at the Dartmouth Entrepreneurs Forum for a fireside chat with Hans Morris, Managing Partner at NYCA Partners an...

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Enhancing Live Events through Digital Customer Engagement

Join the CDS for a fireside chat with former Harlem Globetrotters CEO and WWE SVP of Marketing, Kurt Schneider D’87. Kurt now consults to live enter...

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Digital Customer Experience at Fidelity Investments

Amanda Lynch Hegge T’10, spoke as a part of the CDS’s Britt Technology Impact Series focused on the digital customer. In this talk, she to...

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Tech Bytes
Tech Bytes: 03.08.2017

Patrick Wheeler, Program Manager

FCC’s Privacy Rules in Jeopardy – Sen. Jeff Flake of Arizona introduced a bill this week that would permanently overturn the FCC’s privacy rules...

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Why You Can’t Ignore Digital Disruption

John Chandler T'86, Alumni Advisor & Executive Fellow

I saw an interesting comment on Linked-In recently. In response to a post about a firm’s digital disruption action plan, someone wrote: “What a bu...

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Tech Bytes
Tech Bytes: 02.03.2017

Patrick Wheeler, Program Manager

Facebook Aims to Become Video Powerhouse and Compete Head-to-Head with YouTube – Coming off a monster quarter buoyed by the Presidential election an...

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Global Supply Chain Management: Digital Supply Chains and Logistics

Modern supply chains have to account for the interdependence of global markets, the volatility of world events, and the pervasive connectivity of peop...

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Digital Customer Experience at Fidelity Investments

The 2016-17 Britt Technology Impact Series is exploring the rapidly-changing dynamics of customer experience, including how companies can leverage di...

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Wicked Hard Decisions in the Era of Customer Centricity

Watch the Britt Technology Impact Series interactive session by former Netflix VP of Product, Gibson Biddle T’91. Gib explores a series of decisions...

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Transforming Evernote in the Era of Customer Centricity with Chris O’Neill, Evernote

Watch the Britt Technology Impact Series lecture by Evernote CEO, Chris O’Neill T01. In this session, Chris shares  with the audience what he’s l...

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Hacking Your Product Management Career with Gibson Biddle T’91

October 14, 2016 The Tuck Technology Club welcomed NerdWallet Executive-in-Residence and former Netflix VP of Product, Gib Biddle T’91, to campu...

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Winning in the Age of the Customer with Ted Schadler, Forrester Research

September 13, 2016 Watch the Britt Technology Impact Series lecture given by Ted Schadler, Forrester Research VP and coauthor of The Mobile Mind Shift...

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Cognitive Employees: Meet Amelia. Some jobs better; some jobs lost

Don Castle, Executive Fellow

Apple’s Siri is pretty famous and helpful, and IBM’s Watson is famous and impressive.   IPsoft’s Amelia is another cognitive computing persona...

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Winning In The Age Of The Customer

In this session, Ted Schadler, Forrester Research Vice President and coauthor of “The Mobile Mind Shift and Empowered”, will talk and take...

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Tech Bytes to Know this Week: 10.12.2016

Patrick Wheeler, Program Manager

The Galaxy Note is Dead, Comcast imposes Data Caps, Amazon to Open Tiny Grocery Stores, and other Tech Bytes of the week.

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Tech Bytes to Know this Week: 9.23.2016

Patrick Wheeler, Program Manager

Streaming Presidential Debates, Algorithms & Biases, Google’s “Allo” App, and a CXOtalk with Scott Feinberg, NY Times API Archit...

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The Digital Enterprise and Changing Business Models

Our world is increasingly digitized, characterized by pervasive connectivity of people and things and overwhelming amounts of data. Advances in artifi...

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HPE and Ford Motors Give Students Lessons in Digital Transformation and Innovation

Patrick Wheeler, Program Manager

Day three of the Technology Career Insight Expedition (CIX) included trips to HP Enterprise (HPE) and the Ford Research and Innovation Center for a lo...

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Tech Bytes to Know this Week: 7.1.2016

Patrick Wheeler, Program Manager

Walmart transformation, Facebook’s algorithm, Information security challenges, and AI & Chatbots in this week’s tech news.

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CXOtalk Michael Krigsman
How Chief Executives Think About Digital Transformation with Michael Krigsman, CXOtalk

Watch the Britt Technology Impact Series discussion between CXOTalk.com founder, Michael Krigsman, and Patrick Wheeler of the Center for Digital Strat...

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How the Blockchain, Internet of Things, and Peer Lending are Transforming Financial Services

The 2015-16 Britt Technology Impact Series explored digital transformation and the evolution and emergence of digital business models. This event foc...

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Digital Excellence: Mosaic Global Transportation

Sonia Faciszewski, Communication Manager

Tuck School’s Center for Digital Strategies takes part in several Executive Education programs offered throughout the year, and in a number of l...

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Bluetooth Low Energy (BLE) Technology

Watch MBA Fellow, Raghav Gupta T’16, present findings from his MBA Fellows research project on Bluetooth Low Energy (BLE) technology. Raghav explore...

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Tech Bytes to Know this Week: 4.20.2016

Patrick Wheeler, Program Manager

Is Netflix the new HBO? Your tech news of the week.

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Retail in the 21st Century: The Value of Brick and Mortar in an Online World

Patrick Wheeler, Program Manager

For her research topic last year, CDS Alumni Fellow Isabella Liu T’15 explored how technology is changing business models in the retail space. H...

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Tackling Competition and Risk in Media and Sports

2016 Entertainment, Sports and Media Symposium The 8th annual Entertainment, Sports and Media Club’s Symposium was held on Thursday, April 14th ...

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Retailing the Model

Watch the Britt Technology Impact Series panel discussion on changes to retail business models due to digital technologies. Alison Gregg Corcoran T’...

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Tech Bytes to Know This Week: 4.6.2016

Patrick Wheeler, Program Manager

From new video encryption software to tech companies pulling business out of North Carolina, the tech news of the week.

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Moving Past Technology: Design & the Customer Experience

Watch Frog Design Vice President of Technology Strategy, Patrick Kalaher D’91,  discuss the role of design thinking in the age of digital trans...

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A Conversation on the Retail Industry & Digital Transformation

Sonia Faciszewski, Communication Manager

The annual Tech@Tuck conference, hosted by the Center for Digital Strategies at the Tuck School of Business offered a conversation around Retailing th...

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Tech@Tuck 2016 Ushers in the Latest and Greatest

Sonia Faciszewski, Communication Manager

Is there a theoretical cap on the number of e-commerce sites? How does a company manage multi-device development? These questions and more were discu...

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Retailing the Model: Digital Transformation and Commerce

This year’s Tech@Tuck welcomed Alison Gregg Corcoran T’86, SVP, Marketing, Staples, Larry Weber, Chairman and CEO, Racepoint Global, Car...

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Digital Marketing and the Future of Brand Management

Racepoint Global Chairman and CEO, Larry Weber discussed marketing in the digital age and the evolution of digital strategies. Larry is the author of ...

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Connected Everywhere: The Transformation to a Hyperweb World

The 2014–15 Britt Technology Impact Series examined the transformational impact of the growing hyperweb and the fusion of technology into every inte...

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Insurance and Business Model Transformation

John Chandler T’86 is SVP & Chief Marketing Officer at MassMutual Financial Group. The insurance company is undergoing a digital evolution, rein...

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Personalized Technology: Data and the Supply Chain Implications

As part of the annual Geirheads Technology Conference hosted by Tuck School’s student-run Technology Club, this Britt Technology Impact Series panel...

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Personalized Technology: Delighting the Customer through Personalization

As part of the annual Geirheads Technology Conference hosted by Tuck School’s student-run Technology Club, this Britt Technology Impact Series panel...

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Personalized Technology: Be Agile or Become Uberized

As part of the annual Geirheads Technology Conference hosted by Tuck School’s student-run Technology Club, this Britt Technology Impact Series panel...

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Personalized Technology: Career Advice from Corporate CIOs

As part of the annual Geirheads Technology Conference hosted by Tuck School’s student-run Technology Club, this Britt Technology Impact Series panel...

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The Age of the Customer with Jeffrey Hammond, Forrester Research

Watch the Britt Technology Impact Series lecture by Forrester Research VP, Jeffrey Hammond. In this discussion, Jeffrey explains why digital technolog...

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Forrester Research’s Jeffrey S. Hammond with Justin Holzwarth T’16

During his trip to campus for a Britt Technology Impact Series event, Forrester Research VP, Jeffrey Hammond sat down with MBA Fellow, Justin Holzwart...

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The Business of (Big) Data

In February 2013, the Roundtable on Digital Strategies discussed the potential of the (at the time) relatively new and definitely exciting field of Bi...

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Customer Excellence and the Customer-Focused Organization

Members of the European Chapter of the Roundtable on Digital Strategies convened at Clariant International in Munich, Germany, for a day-long discuss...

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The Digital (R)Evolution: Transforming Business Models

Patrick Wheeler, Program Manager

The 2015-2016 Britt Technology Impact Series will focus on the many ways technology transforms business by enabling new digital business models in a s...

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Accurate Media Tracking in the Age of Cord Cutting

Watch the Britt Technology Impact Series lecture with Rentrak COO/CFO, David Chemerow T’75. In this discussion, David discusses cord cutting and the...

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Historical Perspectives on Media Tracking

Watch the Britt Technology Impact Series lecture with Rentrak COO/CFO, David Chemerow T’75. In this discussion, David walks the audience through...

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Targetted Media Tracking and Customer Data Collection in the Future

Watch the Britt Technology Impact Series lecture with Rentrak COO/CFO, David Chemerow T’75. In this discussion, David discusses what the future ...

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Dartmouth’s Business School and Google To Provide Digital Skills to Minority Entrepreneurs

Campus Technology / May 2015

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Rentrak and the Evolution of TV Advertising

Nathan Isaacson, T'15

Rentrak can tell advertisers highly precise, but anonymous, information about who is watching what shows, and what the demographic characteristics of ...

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Content Creation & Content Distribution – ESM Symposium

The 7th annual Entertainment, Sports and Media Club’s Symposium will be held on Friday, April 3rd. This year’s symposium will look at the chan...

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Some TaskRabbit handymen can make $78,000 a year

MarketWatch / March 2015

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Using Social Media as a Communications Tool

Isabella Liu, T'15

The reason many companies and nonprofits join social media is because they hear about others using social media and don’t want to fall behind. Ironi...

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Exploring the Sharing Economy with Zipcar’s Justin Holmes

Britt Technology Impact Series panel discussion with executives from Zipcar and Lending Club. Spencer Bryan T’13, Product Manager, Lending Club Spen...

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Sharing Economy – Access Beyond Ownership

Kelli C. Pippin, Communication Manager

This year’s Tech@Tuck is exploring the phenomenon known as the sharing economy.

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The New Face of Personalization with Cassie Lancellotti-Young T’11 of Sailthru

Today’s consumer is always connected. Their phone is in their pocket; they have massive social networks where they connect with friends and engage w...

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Innovation, Organizations and Society Conference

CDS affiliated faculty member, Professor Steven Kahl, co-hosted an academic conference on innovation, organizations and society.

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Big Data and Big Brother

Cassie Lancellotti-Young T’11 EVP, Customer Success Sailthru Cassie is EVP of Customer Success at Sailthru, where she works with top commerce and re...

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Exploring Digital Customer Connections and Total Product Experiences

Watch this Britt Technology Impact Series lecture with Forrester Research Vice President, James McQuivey. In this discussion, James discusses how dig...

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Software Market Overview

Join Tyler Dewing T’06, a Director in the Technology, Media and Telecom Group at Harris Williams & Co., to learn about how to understand, ev...

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How Big Data, Mobile and Cloud Deliver Hyperconnectivity

Watch this Britt Technology Impact Series lecture with Forrester Research Vice President, James McQuivey. In this discussion, James discusses how big...

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What is Disruptive Innovation?

Watch this Britt Technology Impact Series lecture with Forrester Research Vice President, James McQuivey. In this discussion, James answers the questi...

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Tuckies Explore Careers and Tech Trends via Silicon Valley Boot Camp

Patrick Wheeler, Program Manager

The Tuck Career Development Office and I took a group of incoming first year students to the Bay Area for a week of learning about the tech industry, ...

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Amtrak: A Failing Bargain

Valley News / July 2014

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Center for Digital Strategies Roundtable
The Internet of Things: The Opportunities and Challenges of Interconnectedness

The Americas Chapter of the Roundtable on Digital Strategies convened for a day-long discussion of the phenomenon of the IoT: What it is, where it’s...

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Big Banks and Big Data with Stuart Cornew T’84

The Internet of Things creates massive amounts of data about our activities, our habits, and our lives in ways previously thought unimaginable. But wh...

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Answer Patient Questions with Technology with Shub Debgupta, CEO of Wiser Together

Shub sits down with Tuck School of Business Center for Digital Strategies MBA Fellow, Alman Shibli T’14, to discuss the various questions patien...

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Tech Triage: Health Care’s New Network

Watch the Britt Technology Impact Series panel discussion with health care executives. The discussion focused on the collision of technology and healt...

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How Technology is Improving Healthcare Decision-Making

Shub sits down with MBA Fellow, Alman Shibli T’14, to discuss the various questions patients can answer to help guide their health care decision...

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Making the Most of the Fan Experience to Drive Customer Loyalty and Engagement – ESM Symposium

Fan-atics/Fan-antics: Making the Most of Fan Experience to Drive Customer Loyalty and Engagement – 6th Annual Entertainment, Sports & Media ...

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Marketing with Big Data in the Healthcare Sector

Watch the Britt Technology Impact Series lecture with Robert Mead and Michael Palmer of Aetna Insurance Company. In this discussion, Robert and Michae...

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Institutionalizing HIPAA Compliance Organizations and Competing Logics in U.S. Health Care

Health care in the United States is highly regulated, yet compliance with regulations is variable. For example, compliance with two rules for securing...

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Information Security Organization and Governance

We convened a day-long workshop for Chief Information Security Officers (CISOs) at Kartause Ittingen in Warth, Switzerland. The topic of the day was ...

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Big Data and Online Merchandizing
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Information Overload: Capitalizing on Big Data

The Britt Series focused on big data for the 2012–13 academic year because the amount of information in the world is growing at an unprecedented p...

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Roger McNamee T’82 on Investment Opportunities and Careers in the New Sharing Economy

CDS co-founder, Roger McNamee T’82, shares his unique perspectives on technology trends and shifts in the economy with MBA students from the Tuc...

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Entertainment, Sports & Media Symposium

On April 4-5, Tuck held its 5th annual Entertainment, Sports & Media Symposium. This year’s symposium focused on what media business models will...

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For Digital Medical Records, A Second Opinion

Tuck News / March 2013

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Ecommerce and Big Data
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Forget Boxing Day. Plan for ‘Returns Day’ Jan. 3

Entrepreneur / December 2012

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Driving the Top Line

The European and Americas chapters of the Roundtable on Digital Strategies recently convened in Buchs, Switzerland for a discussion on how information...

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Keith Gamble T’01, Global Alliances Manager, EMC Corporation

EMC Corporation (EMC) and its subsidiaries develops, delivers and supports the information technology (IT) industry’s range of information infra...

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Facebook Tests ‘Want’ and ‘Collect’ Buttons: How to Get Started

CIO / October 2012

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Pilot Program Guides Professors in Op-ed Writing

The Dartmouth / September 2012

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New Entry in Tablet Wars: Toys ‘R’ Us

Wall Street Journal / September 2012

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More complex EHRs can Result in Declines of Quality Measures

American Medical News / September 2012

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Cybersecurity: Risks, Mitigation and Collaboration

We convened a day-long workshop for Chief Information Security Officers (CISOs) at Kartause Ittingen in Warth, Switzerland. The topic of the day was ...

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Mobility, Mobile Apps and Corporate Apps Deployment – Europe

The European Chapter of the Roundtable on Digital Strategies convened to discuss opportunities for better business performance through the developmen...

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Higher Ed Chatter Summit: Creating a Social Enterprise

Colleges and universities are embracing the social tools and customer-relationship management systems once confined to business. The technology can he...

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The Impact of Technology Mega-Trends on Corporate IT and Business Models

CIOs gathered to discuss the major information technology trends of the next decade, the impact of these trends on organizations and operations, the ...

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A Better Way to Battle Malware

Emulating the methods used to transform production quality could clean up the Internet and might even pay for itself. More ›

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Human Behavior and Security Culture – America

A workshop for information security executives convened to examine information security risks and challenges posed by human behavior. The workshop i...

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Organizing Data Governance: Findings from the Telecommunications Industry

ABSTRACT: Many companies see Data Governance as a promising approach to ensuring data quality and maintaining its value as a company asset. While the...

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Groupon

On track to exceed two billion dollars in revenue in 2011 in its third full year of business, Groupon and its latest daily deals were news the busines...

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The Business of Social: Engagement, Innovation and Collaboration

Social networking technology is one of the most important communication conduits to arise since the mobile phone. This new means of communication is...

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CDS Tech Lunch with Mike LaJoie, EVP & CTO, Time Warner Cable

Mike LaJoie spoke about what emerging technologies—social and otherwise—allow cable service providers to more thinly slice what had been the broad...

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Enabling Innovation

In this roundtable of the Americas Chapter, participants discussed how companies can maximize the chance that their new product and business launches ...

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Customer Engagement Panel Highlights
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Customer Experience and the Customer-Focused Organization

CIOs from ABB, BT, BMW, Credit Suisse, DHL, Hilti, Erste Holcim, Nestlé and Novartis joined executives and academics in Vevey, Switzerland to discuss...

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Mobile Strategy, Technology, Entertainment and Innovation

The world’s love affair with mobile devices and services is growing at an incredible pace. Although experts have been predicting a mobile revoluti...

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Technology, Transformation, and Collaborative Leadership

Experience the findings from this roundtable. CIOs and other senior execs from Blockbuster, Chevron, DISA, Eastman Chemical, Eaton, Thomson Reuters, T...

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Reframing Your Business Equation

Companies and industries are often driven by implicit formulas. Questioning their validity can lead to breakthroughs. 

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southwest airlines
Enhancing Service at Southwest Airlines

Scarcely five years at the helm of Southwest Airlines, CEO Gary Kelly was navigating the high-flying airline through the downturn of 2009. By focusing...

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Fireside Chat with Joel Hyatt, CEO, Current Media

Joel Hyatt, co-founder and chief executive officer of Current Media, has guided the network’s development since its inception, achieving recognition...

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Leading the IT Organization of the Future (Europe)

CIOs were joined by key direct reports for this discussion on the future and the trends including the recession. The findings from their day-long disc...

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VIDEO: Winning the Battle for People, Platforms & Profits

Americans are passionate about watching video content in all forms whether it’s a blockbuster film, dramatic series, documentary, sitcom, or funny...

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Leading the IT Organization of the Future (U.S.)

The day-long discussion focused on the IT organization of the future and the trends, including the current recession, that are influencing its likely ...

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How to Make Dealerships Strong

Companies can pull out of downturns, strengthen their competitive advantage and position themselves for growth with three simple steps that we have id...

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The Evolution of the Peer-to-Peer File Sharing Industry and the Security Risks for Users

This paper examines the peer-to-peer file sharing phenomena, including an overview of the industry, its business models, and evolution. The authors de...

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Using and Stewarding Customer Data

How has the view of the use of customer data changed in the last few years? This written overview looks at strategies for meeting and exceeding custom...

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The Agile and Resilient Enterprise

The Roundtable on Digital Strategies convened for a discussion on building agility and resilience in anticipation of unexpected business disruptions....

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steinway piano distribution case study
Strengthening the Distribution Channel at Steinway

Few brands enjoy the quality image of Steinway & Sons. For nearly two centuries, Steinway’s pianos have set the world standard in product ex...

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Minority Business Enterprises Mastering the Supply Chain

This paper sets forth the business case for how Minority Business Owner’s can grow their companies, and cope with the challenges of national and...

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The Day McDonald’s Blinked

The 50-year battle between fast food giants McDonald’s and Burger King had been waged around two competing concepts. McDonald’s aimed to b...

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Biogen Business School Case Study
Biogen-Idec: Growing a Customer-Focused Supply Chain

Biogen CEO Jim Mullen was taking the biotech firm from a research-focused business model to a more customer-centric enterprise. This case looks at his...

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Fueling Business Strategy through IT/Finance Alignment

This discussion focused on how CFOs and CIOs can work together to create business value, and on the challenges and opportunities that Finance and IT...

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A Field Study of Extended Enterprise Security

We find that many managers believe: that information security is less a competitive advantage than a qualifier for doing business; that firms’ int...

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Victoria's Secret Business School Case Study
Victoria’s Secret

Amid some of the toughest retail conditions in years, Victoria’s Secret announced a gain of 9% in first half-year 2002 sales and 30% in operatin...

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Elusive Integration: Linking Sales and Operations Planning

Effective sales and operations planning requires intensified levels of collaboration, trust and data integration. Fostering a commitment to relations...

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Inter-temporal Economics of Scope, Organizational Modularity and the Dynamics of Diversification

The question of whether corporations add value beyond that created by individual businesses has engendered much debate in recent years. Some of this ...

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Hasbro Interactive Business School Case Study
Hasbro Interactive

In the mid 1990s, Hasbro created Hasbro Interactive, a new business unit chartered to develop video games for PCs and other gaming systems based on Ha...

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McGraw Hill Case Study | Business School
McGraw Hill: GradeSummit

This case outlines the interesting challenges McGraw Hill faced in launching an online testing and assessment product for higher education. It offers ...

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mattel case study
Learning from Mattel

After just three years as chairman and chief executive, Ms. Barad’s 18-year storybook career with Mattel ended dramatically on February 3, 2000 wit...

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Migrating Asia’s Manufacturing Online

Asian manufacturers have traditionally maintained an edge as a source of low-cost manufactured goods. Their competitive advantage has come in the for...

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Size Still Matters

Technology zealots argue that thanks to ubiquitous networks, business processes—even those that cross company boundaries—can be streamlined as ne...

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Cisco Systems (A): Evolution to e-Business

Cisco Systems prides itself as an “end-to-end networking company.” The phrase describes not only their product line but the way they run t...

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Cisco Systems (B): Maintaining an Edge in e-Business

As of March 2001, Cisco Systems enjoys a reputation as the most sophisticated e-business in the world. For its executives, the question of how to main...

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Electronic Trading Systems and Fixed Income Markets

Electronic trading systems have only recently begun to account for measurable levels of the $88 trillion in annual trading volume in the US fixed inco...

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Do You Yahoo?

Two recent changes in the competitive landscape, AOL’s merger with Time Warner and Terra’s acquisition of Lycos, were pitting Yahoo agains...

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E-Fulfillment: It’s Harder Thank It Looks

The beginning of the e-tailing boom was all about flash. Now the hard realities, like the need for order fulfillment, have set in. Can e-tailers de...

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Stora Enso Business School Case Study
Stora Enso North America

Robert Leach, VP of information technology for SENA had a vision of building an IT infrastructure that connected all of the participants in the paper ...

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Participate.com

Participate.com views itself as a leader in the provision of outsourced community management services. Their CEO, Alan Warms, believes they have gaine...

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