Topic: eCommerce

Playbook: Go-to-Market Strategies for Mobile Gaming Studios

The mobile game industry is currently worth $68.5B, and many of the largest gaming companies are investing heavily in the space. Many of these larger ...

Mobile Gaming Playbook

How should gaming companies approach the marketing, development, and release of their mobile games? In such a competitive environment, test audiences,...

The Future of China, Technology, and Innovation | A Discussion with Larry Weber

For years, the world has watched as China’s influence in technology and innovation have proliferated, yielding massive gains in annual GDP and econo...

Transforming the Grocery Store Experience with Technology featuring Laura Scott of Takeoff Technologies

What does the future of grocery look like? What does “micro-fulfillment” mean and how does it apply to grocery stores (and beyond)? If we&...

Tech 101: Learning Series Teaches Tech Fundamentals to Future General Managers

Posted by Joe McDonald

On: December 9th, 2019

Over the past several years, the Center for Digital Strategies heard from Tuck students and alumni that some students need to learn the basics of the ...

Student Discussion of Center Digital Deep Dive Trip to China

The Center for Digital Strategies traveled to Shanghai and Hangzhou, China in December of 2018 to immerse students in the Chinese tech scene and learn...

Digital Deep Dive: China

This past December, the Center for Digital Strategies and a small group of T’19s traveled to Shanghai and Hangzhou, China to explore digital strateg...

Chatbots and the Strategic Value of Conversational Marketing

Drift VP of Operations, Will Collins T’16, talks about chatbots and the impact of conversational marketing on business. Conversational marketing is ...

Chatbots and the Strategic Value of Conversational Marketing

Will Collins T’16 VP of Operations Drift Join the Drift VP of Operations, Will Collins T’16, for a discussion about chatbots and the impact of...

Reaching the Next Billion: Emerging Markets with Sravya Yeleswarapu T’18

Emerging markets offer companies new customers and opportunities for growth, but how should companies enter emerging markets? MBA Fellow, Sravya Yeles...

Augmented Reality: The Savior or Slayer of Retail with Meghan Lynch T’18

Much has been written ab out the ‘Retail Apocalypse” and how best to survive as a brick and mortar store in the Age of Amazon. One solutio...

Building A Digital Toolkit for Legacy Retailers with Stephanie Yera T’18

How should legacy retailers compete in the Age of Amazon? What capabilities should they prioritize to not only survive, but also to thrive when compet...

Consumer Internet & the Strategic Importance of Hardware with Jodine Gordon T’18

As software eats the world, what role does hardware play in enabling business strategy? MBA Fellow, Jodine Gordon T’18 tackled that question in her ...

The Ripple Effect on Cryptocurrency

Today the world sends more than $155 trillion across borders. Yet, the underlying infrastructure is dated and flawed. Ripple connects banks, payment p...

A Toolkit for Legacy Retailers to Optimize Their Digital Shopper Engagement

Stephanie Yera T’18, MBA Fellow with the CDS, conducted research designed to help legacy retailers understand the threat from e-commerce players...

What’s the Right Use for Blockchain? Solving a Specific Problem

Patrick Wheeler, Associate Director

On: April 25th, 2018

The hype around blockchain is immense, both in Silicon Valley and here in Hanover, NH on the campus of the Tuck School of Business. While much of that...

Springfield Bank’s Mobile Strategy: Using Analytics to Influence the Next Generation

Springfield Bank’s Mobile Strategy: Using Analytics to Influence the Next Generation Ryan Milligan (T’19 and MBA Associate of the Center for D...

Tech Bytes: February 15

Patrick Wheeler, Assistant Director

On: February 15th, 2018

Malware Attacks Hits Olympic Games in South Korea This year’s Winter Olympic Games are a spectacle of technology. Earlier this week we reviewed the ...

The Ripple Effect on Cryptocurrency

Eric Van Miltenburg VP of Business Operations Ripple Today the world sends more than $155 trillion across borders. Yet, the underlying infrastructure ...

2018 Bold Digital Predictions from Our Students

Ross Dutille, Program Coordinator

On: January 18th, 2018

As students return from break and we enter a new calendar year, it’s always fun to brainstorm and jot down your predictions of what may happen ...

Center Founder Expresses that 2018 is the Decisive Year for Bitcoin

December 2017

Tech Bytes: 09.20.2017

Patrick Wheeler, Assistant Director

On: September 20th, 2017

Facebook’s Very Big Problem With Ads Platform Two major stories are causing heartburn for the Menlo Park social platform. The first, that Special Co...

Impact of Autonomous Vehicles on Last-Mile Delivery with Shashank Munjal T’17

Listen to MBA Fellow Alum, Shashank Munjal T’17, present his research on the challenges of autonomous vehicles on last-mile delivery, including re...

Impact of Autonomous Vehicles on Last-Mile Delivery with Shashank Munjal T’17

Watch MBA Fellow Alum, Shashank Munjal T’17, present his research on the challenges of autonomous vehicles on last-mile delivery, including regu...