Mattel, Inc: Vendor Operations in Asia
Topics: Culture Operations Organizational Structure
M. Eric Johnson, Tom Clock
Length: 22 pages
Publication date: 2000
Case#: 1-0013
After the announcement of the merger between Mattel, Inc. and its second largest rival, Tyco Toys, SVP Ron Montalto was embroiled in a debate over the sourcing strategy for the existing Hot Wheels product line and newly added Matchbox cars. Montalto had to decide whether Mattel should go forward with a new China plant, build a plant in Malaysia or Indonesia, expand one of the existing facilities, or outsource the surplus die-cast volume.
