Case Studies

CDS Case Studies

The Center for Digital Strategies provides access to teaching cases with content and situations related to digital issues.  Written by Tuck School Professors and affiliated faculty and executives, these cases provide learning and discussion opportunities in the CDS’s five areas of expertise.  The cases can be ordered and accessed directly from this site.

southwest airlines
Enhancing Service at Southwest Airlines

M. Eric Johnson, Joseph M. Hall
Length: 14 pages
Publication date: 2009
Case#: 6-0031

Download Case PDF

"Reframing Your Business Equation," Strategy + Business, 2009

Download Case PDF (Mandarin Version)

Topics: Customer, Operations, Organizational Structure
Industry: Transportation

steinway-technology
Technology and Quality at Steinway

M. Eric Johnson, Joseph M. Hall, Ashley Martin-Golis T'08, David Pyke
Length: 20 pages
Publication date: 2009
Case#: 6-0023

Download Case PDF

Topics: Operations, Organizational Structure
Industry: Musical Instruments

Nolej Studios: Growing a Creativity-Based Company

Ashley Martin T'08
Length: 27 pages
Publication date: 2008
Case#: 6-0028

Download Case PDF

Topics: Culture, Infrastructure, Operations
Industry: Advertising

Information Risk Analysis at Jefford’s

Hans Brechbühl, Chris Dunning, Stephen G. Powell
Length: 8 pages
Publication date: 2008
Case#: 6-0029

Download Case PDF

Topics: Operations, Organizational Structure, Risk Management
Industry: Electronic Controls

This burger is so long it won't fit on social media channels | Burger King
Social Media and the Burger King Brand

Andrew Schneller T'06, John Marshall T'92
Length: 27 pages
Publication date: 2007
Case#: 6-0025

Download Case PDF

Topics: Operations, Organizational Structure
Industry: Fast Food

nethope | business school case study
NetHope: Collaborating for the Future of Relief and Development

Benjamin Farmer T'07, M. Eric Johnson
Length: 20 pages
Publication date: 2007
Case#: 6-0026

Download Case PDF

Topics: Risk Management
Industry: Humanitarian Relief

steinway piano distribution case study
Strengthening the Distribution Channel at Steinway

Robert Batt T'06, M. Eric Johnson
Length: 22 pages
Publication date: 2007
Case#: 6-0027

Download Case PDF

Topics: Customer
Industry: Musical Instruments

Align Technologies Case Study
Aligning the Supply Chain

Laura R. Kopczak, M. Eric Johnson
Length: 17 pages
Publication date: 2006
Case#: 6-0024

Download Case PDF

Topics: Supply Chain
Industry: Medical Devices

The Day McDonald’s Blinked

M. Eric Johnson, David F. Pyke, Anita Warren
Length: 16 pages
Publication date: 2006
Case#: 1-0049

Download Case PDF

Download Case PDF (Mandarin Version)

Topics: Customer
Industry: Fast Food

Biogen Business School Case Study
Biogen-Idec: Growing a Customer-Focused Supply Chain

M. Eric Johnson, Julia Kidd Winterson T'04
Length: 19 pages
Publication date: 2005
Case#: 6-0022

Download Case PDF

Topics: Customer, Supply Chain
Industry: Biotechnology

Victoria's Secret Business School Case Study
Victoria’s Secret

Kathleen L. Biro Theodore Durbin T'02
Length: 11 pages
Publication date: 2004
Case#: 6-0014

Download Case PDF

Topics: Culture, Customer, Operations, Organizational Structure
Industry: Apparel

RFID Business School Case Study
Woolworths “Chips” Away at Inventory Shrinkage through RFID Initiative

Michael Gozycki T'04, M. Eric Johnson, Hau Lee
Length: 11 pages (plus appendices)
Publication date: 2004
Case#: 6-0020

Download Case PDF

Download Case PDF (Spanish Version)


Industry: Retail

Trending Digital Business Topics