Supply Chain Management: Technology, Globalization, and Policy at a Crossroads

Topics: Global Supply Chain

M. Eric Johnson

Interfaces, Volume 36, 2006

Paper in PDF Format

The forces of globalization and technology are changing supply chains. In many cases, the supply chains are literally disintegrating. Product designers, marketers, and manufacturers that were previously housed in a single facility are now spread over several continents in organizations with different cultures, languages, and business objectives. For example, not long ago, apparel firms, such as Levi Strauss and Company, did it all—operating their own US production plants along with their core design and marketing activities. In the past few years, that has changed. 

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