All Expertise Archives | Center For Digital Strategies

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CDS focuses on enabling business strategy and innovation. Digital strategies and information technologies that harness an organization’s unique competencies can push business strategy to a new level. CDS contributes to this by bringing thought leadership and knowledge to the table in the following areas: Enterprise Transformation, Technology & Innovation, Digital Business Models, Trust, Security & Privacy, and Digital Society.

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Brand Marketing for Mobile Games

The mobile gaming industry generated an estimated $77.2B of revenue in 2020, and is estimated to surpass the $100B mark by 2023. Interest in mobile g...

11 Predictions for the Future of B2B Product Marketing

The world of B2B product marketing continues to accelerate at a breakneck pace. It can be hard to keep up with everything. All of this change caused C...

Digital Therapeutics: The Future of Digital Health Tools and Virtual Care

Digital therapeutics (DTx) are an increasingly attractive field from a patient, provider, and investor perspective. Utilization of virtual care and di...

The Digital Innovation Lab: Key Decisions and Best Practices for Success

When does it make sense to create an innovation lab within an organization? And is it better to create the lab in or near the corporate headquarters o...

Driving Innovation: Strategies for the Autonomous Vehicle Sector

The autonomous vehicle industry is marching, slowly but inexorably, towards a world in which cars may no longer need humans behind the steering wheel....

Deepfakes: Detection and Prevention in the Era of “Fake News”

What are deepfakes? What can companies and their leadership teams do to prepare themselves for a future where deepfake technology is so accessible and...

Playbook: Go-to-Market Strategies for Mobile Gaming Studios

The mobile game industry is currently worth $68.5B, and many of the largest gaming companies are investing heavily in the space. Many of these larger ...

Chatbots in Enterprise System Management

Chatbots in Enterprise System Management CDS MBA Fellow, Mike Hanley T’19, provides an overview of chatbot technology and explains how they can be u...

Self-driving Cars and the Future of the Auto Sector

Britt Technology Impact Series Video

Tuck alumnus, Stern NYU Professor, and Automotive Industry Director for Google, Kyle Keogh T'99, discusses the future of the auto sector and the impact emerging technologies and self-driving cars are likely to have on the way we physically move around our world.

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Edge Computing: How Leaders Should Evaluate Investment

As the focus on cloud computing continues to grow, it’s important to understand that for certain use-cases, cloud infrastructure is not ideal. ...

Figuring Out Freemium: How B2B SaaS CEOs Should Assess the Freemium Opportunity

Software-as-a-service (SaaS) product adoption has exploded over the past 10 years, with the average business spending $343K on SaaS products in 201...

Combatting Algorithmic Bias in Recruiting: The Pursuit of Equitable and Transparent Machine Learning in Human Resources

Combatting algorithmic bias in hiring serves multiple purposes beyond the intrinsic value of pursuing fairness in the hiring process. In addition to...

When to Venture Into Corporate Venture

When to Venture into Corporate Venture Corporate Venture Capital (CVC) reached all-time highs in 2018. CVCs participated in $53B of funding across n...

Voice Technology in Healthcare

The growth in adoption of voice assistants and voice tech is projected to triple to 8 billion devices in use by 2023, and 50% of all searches are expe...

Exploring the Barriers to the Broad Adoption of Cloud Gaming

The global gaming market reached more than $107 billion in 2017, and with the global gaming population forecasted to reach 3 billion by 2021, major g...

Pillars of Trust: Methods for Managers to Avoid Losing Trust in the Digital Age

In today’s business environment, breaches of trust are questions of when, not if. Every business model and each business decision contain some ri...

Tuck and Google: The Power Duo Making An Impact on Women and Minority Owned Small Businesses

by Kylee Sibilia Twice a year, Tuck partners with Google to run a program that gives minority small business owners the tools to be successful in the ...

Decision-Making: Data and AI

Since the Roundtable on Digital Strategies first discussed big data in 2012, the data explosion has only accelerated. At the same time that enterprise...

Data, Decision-Making and AI

The technologies that underpin modern society (e.g. IoT and sensors, social media) continue to drive a massive increase in data of all shapes and size...

Digital Transformation: A Secure Connected Healthcare Ecosystem

The Center for Digital Strategies (CDS) at the Tuck School of Business at Dartmouth and the Owen Graduate School of Management convened a workshop foc...

Information Risk Management in the Digital Age

Information security dominated the headlines throughout 2017, with debate over the impact of hacking on the US presidential elections and major new da...

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