Brand Marketing for Mobile Games
The mobile gaming industry generated an estimated $77.2B of revenue in 2020, and is estimated to surpass the $100B mark by 2023. Interest in mobile g...
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CDS focuses on enabling business strategy and innovation. Digital strategies and information technologies that harness an organization’s unique competencies can push business strategy to a new level. CDS contributes to this by bringing thought leadership and knowledge to the table in the following areas: Enterprise Transformation, Technology & Innovation, Digital Business Models, Trust, Security & Privacy, and Digital Society.
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The mobile gaming industry generated an estimated $77.2B of revenue in 2020, and is estimated to surpass the $100B mark by 2023. Interest in mobile g...
moreThe world of B2B product marketing continues to accelerate at a breakneck pace. It can be hard to keep up with everything. All of this change caused C...
moreDigital therapeutics (DTx) are an increasingly attractive field from a patient, provider, and investor perspective. Utilization of virtual care and di...
moreWhen does it make sense to create an innovation lab within an organization? And is it better to create the lab in or near the corporate headquarters o...
moreThe autonomous vehicle industry is marching, slowly but inexorably, towards a world in which cars may no longer need humans behind the steering wheel....
moreWhat are deepfakes? What can companies and their leadership teams do to prepare themselves for a future where deepfake technology is so accessible and...
moreThe mobile game industry is currently worth $68.5B, and many of the largest gaming companies are investing heavily in the space. Many of these larger ...
moreChatbots in Enterprise System Management CDS MBA Fellow, Mike Hanley T’19, provides an overview of chatbot technology and explains how they can be u...
moreBritt Technology Impact Series Video
Tuck alumnus, Stern NYU Professor, and Automotive Industry Director for Google, Kyle Keogh T'99, discusses the future of the auto sector and the impact emerging technologies and self-driving cars are likely to have on the way we physically move around our world.
Watch the VideoThe Center for Digital Strategies (CDS) at the Tuck School of Business at Dartmouth and the Owen Graduate School of Management convened a workshop foc...
moreJournal of Retailing, forthcoming Praveen Kopalle, et al. Praveen Kopalle, associate dean for the MBA program and the Signal Companies’ Professor of...
moreProfessor Ron Adner is an expert on innovation and business ecosystems. Adner discussed with MIT his research and work in the context of digital inn...
moreSome occupations thrived after the dawn of computers. Others went extinct. In a new research paper, Tuck professor Steven Kahl D’91 explores why. A ...
moreHow to make sure your ecosystem is ready for the newest technologies. Innovation Professor Ron Adner and Rahul Kapoor write on what businesses...
moreFirms choose to position themselves as either specialists in a niche field, or generalists. In this paper, the authors develop an analytic model to ...
moreOur world is increasingly digitized, characterized by pervasive connectivity of people and things and overwhelming amounts of data. Advances in artifi...
moreIn October of 2015, the Roundtable on Digital Strategies discussed the impact of the nature of digital and the accelerating pace of technological chan...
moreThe 2014–15 Britt Technology Impact Series examined the transformational impact of the growing hyperweb and the fusion of technology into every inte...
moreHans Brechbühl co-authored this World Economic Forum report on the impact of software on society with fellow Global Agenda Council members.
moreIn February 2013, the Roundtable on Digital Strategies discussed the potential of the (at the time) relatively new and definitely exciting field of Bi...
moreWould PayPal and Tesla Motors founder Elon Musk have been able to grow his business in a European garage? Or would the safe smallness of his environ...
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